I just got the latest issue of TRENDWATCH in my email.  It reminded me of a blog I posted a year ago titled A World of Cash fFow.  Sometimes I should just take my own advise  right???  How many times have you told yourself that?

So here are my thoughts on the Trendwatch news:  A recession-induced need for cash, and an ever-growing web infrastructure enabling individuals to act as (part-time) entrepreneurs, are fueling concepts that help ordinary consumers make money instead of just spending it. Trendwatch calls it  the “SELLSUMER”

“SELLSUMERS: Whether it’s selling their insights to corporations, hawking their creative output to fellow consumers, or renting out unused assets, consumers will increasingly become SELLSUMERS, too. Made possible by the online revolution’s great democratization of demand and supply, and further fueled by a global recession that leaves consumers strapped for cash, the SELLSUMERS phenomenon is yet another manifestation of the mega-trend that is 'consumer participation'.”

The following three points are necessary to be successful, however almost all of can say that we meet the criteria

Are you an Expert?
For decades, people have been trained to become experts in business, marketing and advertising (read: to see through the BS and to understand the underlying workings of being marketed to). The business of business has become something that interests producers and consumers alike. No wonder SELLSUMERS are confident enough to try their hand at (tiny) businesses of their own.

Making it with what you know
Big Business is all about who you know. On top of that, as Big Business is increasingly seen as being behind the times, and niche startups are stealing the show, showing off one's business acumen as a SELLSUMER yields personal status.

It’s all about price
SELLSUMERS provide other consumers with 'premium obscure' products and services and experiences—different, hard-to-find, special, vintage, quirky, and/or personalized. Equally important in recession times: unburdened by massive cost structures, some SELLSUMER offerings are dirt-cheap.

Oh and the extra CASH

Oh, and let's face it, most people welcome a bit of extra cash, in bad and good times.